Email Me
Follow Me
Call Me
+353 87 9279444

Michael did an excellent job, providing us with lots of extremely useful insight into our own product. His reports were clean and concise. His recommendations made their way into the product immediately, and we were able to notice improvements right away.

Giacomo (Peldi) Guilizzoni, Founder and CEO, Balsamiq


  • A visual, easy to understand report
  • Rapidly identify your UX problems
  • I propose a solution for every issue


  • Quick and dirty testing with real users
  • Stop guessing and start observing
  • I discuss the findings and we explore solutions

You’ve Done the Usability Testing, Now What?

By on March 5th, 2015

After you’ve done usability testing, or got user feedback of any kind, what should you work on? Most people prioritise low-hanging fruit. Clients ask me if there are “quick wins”.

What is Most Broken?

But a better question to ask is “What is most broken?” During the usability testing, what caused the biggest problems for your users?

Read More

Getting From Prototype to Product

By on November 14th, 2014

I’ve written previous posts about how I use Balsamiq Mockups to create wireframes and prototypes, and my methods for usability testing. But these are parts of a bigger process — getting from an idea to a finished website, application or software product.


My UX Method

When a new client engages me to work with them on a new design (or redesign) project, they are keen to know “What method did you use?”.

Read More